Here’s your guide to audit & rewrite your website with strategy in mind.
Get this FREE step-by-step guide to auditing your website and writing connection-worthy website copy your ideal clients couldn’t possibly resist.
get your free 12-page guide
Stop ignoring your homepage that doesn’t convert, your services page that sounds like everyone else's, & your about page that could seriously put your coffee-fueled audience to sleep.
WHY CHECK YOUR WEBSITE’S WELLNESS?
Your website is the heart of your business, and it's finally time to give her the TLC she deserves.
If you think about it: your website is (or at least it should be) at the heart of everything you do because it’s ultimately where everything flows.
It’s where your story unfolds, your mission comes alive, and your audience finally starts to believe a better future is possible.
Just like your heart, your website keeps things moving even while you sleep. It fuels your offers. It carries your story to the people who need to hear it. And when it’s aligned, your business thrives.
But if something’s off? Your whole system feels it.
Your 12-page guide has everything you need to know about creating a connection-worthy website.
messaging
We’ll check if your words are speaking directly to your dream client, sound like you, and clearly communicate the value of what you do. No more generic copy — just magnetic, personality-packed messaging that connects.
design
From spacing and layout to visuals and flow, we’ll look at whether your design supports your message and guides visitors with ease. Because a beautiful brand means nothing if it’s not also functional.
SEO
We’ll peek behind the curtain to see if your keywords, page titles, and descriptions are doing their job — helping your ideal audience actually find you without playing guessing games with Dr. Google.
home & about
Your home page should make it instantly clear who you help, what you do, and why it matters. Your about page is where we turn your story into a connection point — not just a professional bio.
Services & contact
We’ll make sure your services are easy to understand, easy to navigate, and speak directly to your client’s needs. Plus, your contact page will do more than “just exist” — it’ll actually invite action.
self-audit checklist
You’ll get a checklist that includes a highlight of each action item so you can review your site with fresh eyes and spot exactly what’s working, what’s missing, and what could use a little extra love.
You’ve already taken the boldest step: deciding to build something of your own.
But now that you're wearing all the hats (and not the nursing kind), your website can’t just sit there like a boring, easy-to-forget business card — it needs to actually work for you.
It needs to tell your story, showcase your brilliance, and call in the people you're meant to serve. It also needs to sound like you, not like some AI bot or recycled template from 2012.
But that’s where the Website Wellness check comes in — to help you spot what’s working, what’s a little wonky, and what needs a little resuscitation. So you can go from “I have a website buuut…” type excuses to “OMG my website is everything I need it to be and MORE.”
Meet the Nurse behind the guide
Hey, I’m Bridget
Your Website Copywriting Nurse Bestie Who's Absolutely Hellbent on Teaching Nurses How To Elevate Their Website & Win Their Digital Marketing Strategy
I started out as a burnt-out bedside nurse with a passion for storytelling, a serious obsession with websites, and a bold belief that nurses deserve to be seen, heard, and wildly successful outside of conventional healthcare.
But once I stepped into the world of entrepreneurship, I realized how many nurses were building incredible businesses… but still stuck with generic, boring AF websites that didn’t reflect their voice, their value, or their vision. That’s when I realized exactly how I could help.
Now I blend strategy, clarity, and a whole lot of heart to help nurses like you turn your story and your website into a real business asset.
This free guide is your first step toward that. Whether you're DIY-ing your site, planning a revamp, or just trying to figure out where to begin — I got you.
Let’s bring your brilliance to the surface.
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FREE WEBSITE WELLNESS GUIDE
Get the nurse's roadmap to creating a strategic website.
By signing up for this guide, you'll get to continue the journey by joining me for my weekly newsletter, The Huddle, where I'll drop into your inbox every Friday with all the dreamiest career inspiration, entrepreneurial insights, and copywriting tips you need to take your journey from sleep-deprived to thriving.